How to Raise Sales on Instagram. The Frequency of Posts. Hashtags. Part 2.
In the first part of the article ‘How to Raise Sales on Instagram. 5 Life Hacks to Start with. Part 1.’ we highlighted 5 life hacks being useful at the first stage of a business account’s development. Today we will consider another 5 recommendations for your use!
- Frequency of posts and hashtags
- Life hack #1. Frequency of posts
- Life hack #2. Hashtags and their number
- Life hack #3. Hashtags for the post
- Life hack #4. Mutual hashtags
- Life hack #5. Using services for hashtags generating
Frequency of posts and hashtags.
If your account is more like a personal blog on which you can and should make money, try rotating posts in your feed. For example, today you tell about traveling to the seaside. Tomorrow your post will be devoted to your favorite dishes. The day after tomorrow get your readers acquainted with your friends and tell something interesting about them, add beautiful high-quality photos to the post.
Your posts should have a certain order to be followed.
Life hack #1. Frequency of posts
You need a clear plan about when, what time and what kind of post you will add. The best option for many companies and personal blogs is posting twice a day. As a rule, one post is added in the morning, the other one in the evening. The most productive is posting at a time of your followers’ activity peak. You will have excellent coverage rates, you will receive many likes and comments. A post added at inappropriate time (for example, 3 am Moscow time, when the majority of users sleep) most likely will completely get lost in the feed. You can create a survey with the answer options asking your customers when and what time it is more convenient for them to read your posts. Act based on the poll’s results!
In order to have the highest activity in your feed, you should link your Instagram account to other social networks. Thus, adding a post on Instagram, it will appear simultaneously in other social networks. As a result all interested people will visit your page. They will be redirected from other social networks.
Life hack #2. Hashtags and their number
Don’t forget to use hashtags in your work. Why? Hashtag allows to find your products and stand out from the crowd of competitors. Come up with short eye-catching words for you hashtags so people could easily remember them and understand immediately what it goes about, what kind of goods are offered.
It is also important not to have too many hashtags. 3-5 ones will work the best. Your tags should attract only the target audience.
Life hack #3. Hashtags for the post
Write hashtags for the post, not for the photo. If you suddenly make a typo, it is easier to edit it in the post.
Life hack #4. Mutual hashtags.
To attract more followers, use mutual hashtags. These are used for exchanging the target audience with other Instagram bloggers.
Life hack #5. Using services for hashtags generating.
If it is difficult for you to come up with a capacious and bright hashtags, the following site will come to the rescue: tagsforlikes.com. It forms hashtags itself and you can use them later in your work.
It doesn’t matter whether you have a personal or business page on Instagram, you have to find the perfect approach to your followers. What will catch your target audience’s interest? How to deal with the customers? How to bring your followers to a dialogue? We will go in more details about this in the third part of ‘How to Raise Sales on Instagram. Interacting with the Audience. Part 3’.